Indústria

Banking

Cliente

Booking Corp.

Fintech Dello Banking App - New Way to Empower Life

Main Project Image
Main Project Image
Main Project Image

Revolutionizing Banking: Enhancing User Experience with the Dello Fintech Banking

Revolutionizing Banking: Enhancing User Experience with the Dello Fintech Banking

In an era where seamless digital experiences define user expectations, the Dello Fintech Banking App emerges as a beacon of innovation in the financial technology landscape. This case study delves into the user experience (UX) design journey undertaken to transform conventional banking interactions into intuitive, efficient, and user-centric experiences. As traditional banking institutions grapple with the evolving demands of a digital-savvy clientele, Dello steps forward with a visionary approach to redefine how users engage with their financial resources. The intersection of cutting-edge technology, user-centered design principles.

Pesquisa contínua com a comunidade

Desafios

As the financial technology sector continues to evolve, the Dello team remains committed to ongoing improvements and innovations. Learn about the future roadmap of the app, exploring upcoming features, integrations, and strategies to stay at the forefront of user-centric fintech solutions. The Dello Fintech Banking App serves not only as a testament to the power of thoughtful UX design but also as a harbinger of what the future holds for seamless, secure, and enjoyable financial interactions.

O maior desafio foi equilibrar dois públicos distintos: desenvolvedores, que buscavam agilidade técnica, e usuários não técnicos, que precisavam de uma experiência clara e acessível.

Todas as decisões surgiram de demandas reais, coletadas em threads e fóruns da comunidade, garantindo que o design evoluísse sem perder simplicidade e acessibilidade.

Pesquisa contínua com a comunidade

A base da pesquisa veio de onde o produto realmente vive:

✦ Threads no Twitter/X, onde surgiam feedbacks espontâneos
✦ Servidor do Discord, com debates sobre usabilidade, termos técnicos e fluxos de integração

Essas interações ajudaram a identificar fricções reais, desde nomenclatura até entendimento dos caminhos dentro da plataforma.

Transformando opiniões em insumos de design

As the financial technology sector continues to evolve, the Dello team remains committed to ongoing improvements and innovations. Learn about the future roadmap of the app, exploring upcoming features, integrations, and strategies to stay at the forefront of user-centric fintech solutions. The Dello Fintech Banking App serves not only as a testament to the power of thoughtful UX design but also as a harbinger of what the future holds for seamless, secure, and enjoyable financial interactions.

Aqui, apresentei visualmente os mapeamentos que consolidavam dores, sugestões e expectativas dos usuários, servindo como base para priorização e decisões de interface.

Aplicando heurísticas para reduzir atrito

Ao aplicar as heurísticas de Nielsen, foquei principalmente em dois pilares:

Consistência e padronização
Garantir que elementos e comportamentos se repetissem de forma previsível. Isso reduziu confusão e acelerou o aprendizado, eliminando a sensação de que cada tela era “de um lugar diferente”.

Reconhecimento em vez de memorização
Deixei informações essenciais sempre visíveis, evitando que o usuário precisasse lembrar comandos ou caminhos. Isso diminuiu carga cognitiva e tornou a interação mais fluida, tanto para quem integra quanto para quem apenas opera o sistema.

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Obrigada!

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